Getting the Message Out
March 26th, 2015
Presenter: Cara Pike, Climate Access
How can we connect the dots for people in our communities about climate impacts? This webinar aimed to build participants’ skills in targeting communication strategies and messaging to effectively engage and strengthen community support.
This webinar covered:
- Language to include and avoid while talking about climate change;
- How to frame messages on climate mitigation and adaptation;
- How to identify community values and interests in order to connect with mainstream Americans.