Effectively Using the Preparation Frame
Effectively Using the Preparation Frame
Communication and Engagement Track
What can polling and social science tell us about building decision maker and public support for climate mitigation and adaptation? This session explored strategies for connecting with a range of audiences by focusing on climate impacts. Participants gained insights on how to frame messages and develop engagement strategies that overcome polarization and fatalism.
Moderator: Christa Daniels, AICP, Antioch University New England
Speakers/Panelists: Cara Pike, Founder and Director, Climate Access