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What’s the Sweatuation?

What’s the Sweatuation?: Using Informal Approaches to Climate Change Education and Network Building

The Climate & Urban Systems Partnership (CUSP) rallies local stakeholders to figure out how to engage communities in climate change more often and more effectively. The project brings together informal educators, learning scientists, climate scientists, and local stakeholders to find an approach to climate change education that is informed by the latest research and best practices. As a result, CUSP champions an approach to climate change education that is “local, relevant, and solutions-focused,” and that focuses first, and most, on resiliency as a gateway to getting the general public to learn more about the larger issue. CUSP has also found that informal approaches are key to building a network and engaging the public. Participants learned how these approaches have manifested themselves in Philadelphia (including a 6-week “Sweatuation” campaign focused on sweaty body parts…) and how CUSP leaders have been educating communities, one neighborhood at a time.

Presenter: Richard Johnson, Franklin Institute Project Manager of the Climate and Urban Systems Partnership




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